Support what is national

Choose with confidence. Value what is ours.
The "Portugal Sou Eu" (Portugal Is Me) seal was created to empower consumers to make conscious, informed choices.

Whenever you choose a product or service bearing this seal, you are directly supporting the Portuguese economy, contributing to domestic job creation, and recognizing the efforts of companies that produce goods responsibly and to a high standard within Portugal.

More than just a visual symbol, the seal represents commitment, origin, and trust. It identifies products and services with a significant level of domestic content—meaning they are truly made here, utilizing Portuguese labor, materials, expertise, and added value.

How can I identify products with the seal?

Look for the “Portugal Sou Eu” seal on product packaging, at points of sale, and in promotional materials. This seal guarantees that you are choosing products with a high level of domestic content.

Impact of the seal on consumer choices

84,5%

...of consumers look for the origin of the products they buy.

76%

they look for an indication of origin or an identifying seal.

85,9%

They consider a seal identifying the product as Portuguese to be necessary.

34,3%

state that the program's campaigns positively influenced their purchasing decisions.
CONSUMER GUIDE

WHY CHOOSE PRODUCTS WITH THE SEAL?

Supports the national economy

By purchasing products bearing the seal, you are directly contributing to the growth of Portuguese companies, especially small and medium-sized enterprises. You are also fostering local employment and keeping the value generated within the country.

Guarantees origin and trust

Products and services bearing the seal are evaluated based on rigorous criteria defined by the technical specification DNP TS 4508:2012, published by IPQ.

Strengthens national identity

Valuing what is produced here means recognizing Portuguese creativity, know-how, and resources. It means asserting our identity in both domestic and international markets by promoting brands that reflect the quality and authenticity of what is homegrown.

Promotes sustainability

The seal adds value to products with significant domestic content, which reduces reliance on imports and encourages shorter, more efficient supply chains.

Where can I find products with the seal?

Products and services bearing the seal are available at various physical and online points of sale. To discover the participating companies and products, visit the portfolio.
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